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luminous signage – Bahrain

While living in Bahrain in I photographed a collection of display signages. Recently browsing through these images I thought it’s time to upload them to Flickr and write a post. The photos taken during the hot summer months in Manama, Bahrain’s capital city. During weekend I’d walk through the narrow streets photographing the city nightlife. Many [...]

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9 Steps to Exhibition Branding

9 basic steps when branding for exhibitions the 1st step is vital with the rest positioned in any order. The Finland Pavilion at the Shanghai World Expo holds true to many of these steps with the brand Finland. 1. Core idea is to tell a story. What holds the concept and how the idea is [...]

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Footgear (instore ad)

Footgear is a lifestyle clothing brand with stores around Cape Town and Johannesburg. The brand has recorded a strong sales growth in footwear over the years and Footgear subsequently decided to run quarterly promotional campaigns throughout the year, using BTL media such as poster, leaflets, print ads etc. As Footgear target market increased and the [...]

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Shanghai World Expo

Branding can inspire a nation if the communication they sell brings that change. The Shanghai World Expo is the largest World fair with over 190 countries represented 5.8 square kilometers wide and with more ha 50 international organizations. Which started from 1st of May and ended 31 October 2010.

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